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Values and goals of Chinese sport consumers contrary to American counterparts
Journal Article
Original Resource
Authors
DongHun Lee, Yinghui Zhang, Michael Cottingham, ...
Year
2017
Language
English
Journal Name
INTERNATIONAL JOURNAL OF SPORTS MARKETING & SPONSORSHIP
Taxonomy Associations
Migration processes
Migration forms
Internal displacement
Methods
Qualitative research
Other
Quantitative research
Descriptive and classification
Geographies
UN Countries
China
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