Corporate greenfluencing: a case study of sponsorship activation in Formula E motorsports
Journal Article
| Authors | Hans Erik Naess |
| Year | 2020 |
| Language | English |
| Journal Name | INTERNATIONAL JOURNAL OF SPORTS MARKETING & SPONSORSHIP |
| Citations (WoS) | 15 |
Taxonomy Associations
Migration governance
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Governance actors
Methods
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Qualitative research
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Types of study