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Advertising guilt-laden vacations: The cross-cultural efficacy of a guilt decreasing appeal

Journal Article

Original Resource

Authors Isabella Soscia, Girish Prayag, Ozlem Hesapci
Year 2019
Journal Name JOURNAL OF HOSPITALITY AND TOURISM MANAGEMENT

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Methods
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CrossMigration

Bringing migration research under one roof.

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This project was made possible thanks to funding from the European Union’s Horizon 2020 research and innovation programme under grant agreement Ares(2017) 5627812-77012.

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