Understanding the meaning of emoji in mobile social payments: Exploring the use of mobile payments as hedonic versus utilitarian through skin tone modified emoji usage
Journal Article
| Authors | Dhiraj Murthy, Sabitha Sudarshan, Jung-Ah Lee, ... |
| Year | 2020 |
| Language | English |
| Citations (WoS) | 3 |
Taxonomy Associations
Methods
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Qualitative research