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THE EFFECT OF TECHNOLOGY READINESS ON CUSTOMERS' ATTITUDES TOWARD SELF-SERVICE TECHNOLOGY AND ITS ADOPTION; THE EMPIRICAL STUDY OF US AIRLINE SELF-SERVICE CHECK-IN KIOSKS

Journal Article

Original Resource

Authors Woojin Lee, Cassandra Castellanos, H. S. Chris Choi
Year 2012
Journal Name JOURNAL OF TRAVEL & TOURISM MARKETING

Taxonomy Associations

Methods
CrossMigration

Bringing migration research under one roof.

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This project was made possible thanks to funding from the European Union’s Horizon 2020 research and innovation programme under grant agreement Ares(2017) 5627812-77012.

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